CodeCustoms Official Website
The agency website, built to the same standard we hold clients to.
Measured, Real-World Results
Consistent performance, accessibility, best practices, and SEO scores across all routes.
5 structured data types deployed — Organization, Service, FAQ, BreadcrumbList, WebSite.
Case study pages update without full redeploys via 24-hour ISR revalidation windows.
CLS score of 0 across all pages — fonts, images, and dynamic elements all properly reserved.
Project Overview
The CodeCustoms website is both the agency's public face and a live demonstration of the engineering standards we apply to every client project. It was designed to serve a dual purpose: convert enterprise prospects through a compelling narrative, and perform technically at a level that earns trust before a single word is read.
Operational Bottlenecks
An agency's own website is its most scrutinized product. Prospects with technical backgrounds will view source, run Lighthouse audits, and check structured data. Every technical decision needed to be deliberate and defensible.
- 01
Needed to communicate complex, technical service offerings in a way that resonates with both technical decision-makers and non-technical founders.
- 02
SEO and AEO required structured data that would make the agency discoverable in Google's AI-powered answer surfaces.
- 03
Performance had to be demonstrably excellent — an agency selling web engineering cannot have a slow website.
- 04
Case studies needed to be structured for long-form reading while maintaining the visual identity of the brand.
How It Was Built
App Router with Hybrid Rendering
Static pages (Home, About, Services) are pre-rendered at build time for instant delivery. Case study pages use Incremental Static Regeneration with a 24-hour revalidation window, allowing content updates without full redeploys. Dynamic features (contact form, analytics) are isolated client components.
AEO Schema Architecture
JSON-LD schemas injected via the Next.js Metadata API: Organization, WebSite (with SearchAction), Service, and FAQPage schemas. This structure positions CodeCustoms for featured snippets, AI Overview mentions, and Google's People Also Ask surfaces — targeting the zero-click search layer.
Typography-Driven Design System
Built on Geist Sans with a strict typographic scale — 6 sizes, 3 weights, and consistent leading ratios. Tailwind CSS with a custom design token layer ensures visual consistency across all pages without per-component style drift. Dark-first with an oklch-based color system for perceptual uniformity.
Performance-as-Design Constraint
The site was designed mobile-first with performance as a hard constraint: no third-party scripts without facade loading, fonts inlined via next/font, critical CSS inlined automatically by Next.js. Result: consistent 95+ Lighthouse scores across all pages.